We’ve seen what the bros have built. We can do much better. 

BY SHANNON WATTS 

It feels like months since Donald Trump took office, but it was just 12 days ago. In that short time, we’ve experienced the whiplash of executive orders, confirmations, and quiet erasures of government workers. Dangerous cabinet members have been confirmed. Diversity and equity gains were gutted with the stroke of a pen. The federal government’s reproductive rights webpage disappeared overnight as if it had never existed (but here’s the archived version). The chaos is all-consuming—each move expected, yet somehow still landing like a fresh gut punch.

Trump is operating from the playbook he promised voters, but watching men whose own family members have accused them of predatory behavior march into positions of power while women are marginalized feels like a full-throated “fuck you” to feminism. It’s as if the men who are now in power are hellbent on rolling back all of the progress women have made since the 70s and they’re reveling in their revenge. 

To be clear, Trump’s victory wasn’t just an election loss for the majority of American women who voted against him; it was a cultural rejection of female power facilitated in large part by the manosphere—a toxic, hyper-masculine echo chamber of podcasters, influencers, and bloggers who have spent years weaponizing misogyny. Their movement laid the groundwork for this moment, and right now, it feels like they’ve won.

A little history

The manosphere gained early visibility during flashpoints like GamerGate in 2014, where online harassment campaigns targeted women in gaming and tech, and the horrifying 2014 Isla Vista shootings by Elliot Rodger, who left behind a manifesto filled with misogynistic grievances. These events reflected a growing backlash to the rise of feminist blogs like Jezebel, the increasing mainstreaming of feminism, and women’s voices being amplified in previously male-dominated spaces. This toxic ecosystem grew to include communities like incels (involuntary celibates), Men Going Their Own Way (MGTOW), and Men’s Rights Activists (MRAs), which have long framed feminism as a threat to their identity and power. 

But as I sit with the weight of it all, one thing has become clear: if we are going to successfully combat this backlash, we have to build something stronger than outrage alone. Online activism has played a critical role in mobilization and awareness for progressive causes—just as it has for the manosphere—but it’s not enough on its own to win. We need spaces for women in every arena: online, in real life, in activism, in community, and in joy.

We need a womansphere. Because the antidote to the manosphere isn’t just resistance—it’s connection.

The manosphere certainly creates connections but around the worst things. Modern-day manosphere leaders like “alpha” strongman Elliott Hulse, who preaches male dominance and rails against feminism, and far-right provocateur Nick Fuentes, the “your body, my choice” jackass who never met a nazi salute he didn’t like, exploit this resentment toward women, promoting hyper-masculinity as a cure-all for a world they claim is dominated by “woke” ideologies. Their messaging finds fertile ground in online forums like 4chan and Reddit, where misogyny and grievance politics are celebrated. Figures like Andrew Tate openly normalize violence against women, while he currently awaits trial on human trafficking and rape charges. 

The manosphere now actively recruits vulnerable young men through everything from bodybuilding forums to gaming livestreams, and thrives on creating enemies: women, feminism, and anyone challenging the status quo. Fear, blame, and division remain the cheap fuel that powers this system, pulling in disillusioned men and weaponizing their grievances against progress.

After the election, it felt as if the manosphere was unstoppable. But then I received an invitation to attend a meeting in San Jose with a group called the Gigis, a community created for “midlife women to gather, grow, and give back.” This regular gathering of nearly 60 women wanted me to lead them in a discussion about what they could do in the aftermath of the election. During our two-hour meeting, some of the women said they were exploring a run for office. Others were starting nonprofit organizations to serve their neighbors. And others were going back to school to hone their activism skills. But all of the Gigis were committed to coming together to encourage each other to keep going. 

Like the manosphere, this is a community, and the point of communities—of all types—is to help us find our purpose, test and hone our values, and be a part of something greater than ourselves. I’ve seen firsthand through Moms Demand Action that communities are where the real change happens—in ourselves and in the world. Not only is Moms Demand Action one of the largest grassroots organizations in the nation, but it’s also the largest real-life laboratory for helping women find their people and, in turn, their power. And that’s where we need to focus our energy: on creating in-person spaces that inspire connection and collective action. Unlike the manosphere, which thrives online by feeding on anger and fear, what I’m advocating for is grounded in real, face-to-face relationships, that foster compassion and collaboration. That’s the crucial difference between their network and what I’m calling the womansphere—we don’t just build ideas, we build bonds.

The manosphere understands that people crave belonging, even if their version rallies around a fear of inadequacy. But a healthy community—even if it’s just a handful of people—can help us feel connected to others and feel like we’re part of something larger than ourselves. The manosphere thrives on reinforcing outdated power structures. The womansphere reimagines them entirely, creating a space for equity, inclusivity, and growth. Online and offline, where women can connect without fear.

Sitting with the Gigis—knowing that women everywhere, of all different walks, are meeting in their own groups—I realized that the most effective resistance to the Trump administration won’t be en masse, but underground—and it will start in small communities. We need a womansphere where we can come together in person from all walks of life to feel empowered, supported, and seen. We need in-person communities where women can have conversations, despite their levels of education or political views. We need more media and platforms to lift up women’s stories, leadership, and solutions. We need to celebrate and center diverse leadership and lived experiences. And we need to create a womansphere that is as loud and visible as the manosphere, but infinitely more constructive.

To be clear, I’m not talking about the existing “tradwife” communities, where women advocate for a return to regressive, hyper-traditional gender roles and use “feminine wiles” as power. Our womansphere is about real progress, inclusivity, and collaboration—not performative or nostalgic ideas of femininity. The womansphere isn’t just a rejection of toxicity; it’s a blueprint for a better, inclusive future.

The manosphere won’t go down without a weird, gross fight. Right now, they’re gloating, emboldened by political wins and all those inaugural ball invitations. But that’s all the more reason to double down on creating an alternative. In this moment, women, as always, face the harder job. Instead of tearing things down, we’re tasked with building something meaningful, something that endures. We need to work towards something, not against it. And while feminist spaces have historically had their own moments of conflict and division, this new womansphere can learn from the past and make constructive collaboration its guiding principle.

Build your community. Find your people. Start the conversation. This isn’t about perfection; it’s about progress. The womansphere starts now, and it starts with us. 

And seriously, our content is way better anyway. Here are a few ways to enter the womansphere:

Podcasts

• America, Who Hurt You?
• Pulling the Thread 
• The Amendment
• News Not Noise
• My So-Called Midlife with Reshma Saujani
• Not Gonna Lie with Kylie Kelce
• UNDISTRACTED, with Brittany Packnett Cunningham

Mission Driven Groups

• National Women’s Defense League, a nonpartisan organization dedicated to preventing sexual harassment and protecting survivors.
• TOGETHXR, a media and commerce group founded by some of the world’s greatest athletes. 
• Women in AI (WAI), a nonprofit do-tank working towards inclusive AI that benefits global society.
• Project Dandelion, a women-led global campaign for climate justice.
• GenderLib, an emergent and innovative grassroots and volunteer-run national collective that builds direct action, media, and policy interventions centering bodily autonomy
• Moms First, grassroots community of moms and supporters taking action in their homes, workplaces, and communities. 

Inclusive Journalism:

• The Persistent, a digital journalism platform committed to amplifying women’s voices, stories, ideas, and perspectives.
• The 19th News, an independent, nonprofit newsroom reporting on gender, politics and policy.
• them, the award-winning authority on what it means to be LGBTQ+ today — and tomorrow. 
• The Gist, a women-led, inclusive, and empowering sports community made for everyone.
• The Meteor, a multimedia company centering the lives of women, girls and nonbinary people. (Hi, that’s us!)

Social Media Darlings:

Emily Amick (@emilyinyourphone)

Jotaka Eaddy (@jotakaeaddy)

Your Virtual Anti-Disinformation Bestie (@the.wellness.therapist)

Becca Rea-Tucker (@thesweetfeminist) 

 

Shannon Watts is an author, organizer, and speaker. She founded Moms Demand Action and recently organized one of the largest Zoom gatherings in history, mobilizing women voters for the 2024 Kamala Harris campaign. Her new book Fired Up is coming in 2025.