Before Caitlin Clark and Dawn Staley…
April 8, 2024 Hey there, Meteor readers, Happy Monday! We’re bringing you a short and sweet send today to start your week off right. Our offices will be closed tomorrow in observance of Eid al-Fitr, the holiday that marks the end of Ramadan (and also Shannon’s fast). Happy eclipse, Samhita Mukhopadhyay WHAT’S GOING ONA terrific run: A historic season of college women’s basketball came to a close yesterday when South Carolina’s Gamecocks emerged victorious in an undefeated (39-0!) season over the Iowa Hawkeyes. You’ve probably seen the numbers: Twelve million viewers watched last week’s match between Iowa and LSU, with its infamous (and media-invented) rivalry between Caitlin Clark and Angel Reese. As The New Yorker reported over the weekend, that game had more viewers than any Major League Baseball game, almost every college basketball game, and any game in the NHL from the last year. “More people watched the women play…than watched any regular-season college football game last year, except for Ohio State versus Michigan,” Louisa Thomas wrote. And all that happened not because of some tremendous new influx of marketing money but despite a longtime lack of investment in women’s sports. Iowa’s Caitlin Clark—who broke the record as the NCAA Division I all-time leading scorer and was all over your TV with her ads for Nike, Gatorade, and State Farm—had something to do with the viewership, of course. South Carolina head coach Dawn Staley, winning her third title yesterday, thanked her personally in her emotional victory speech, saying, “She carried a heavy load for our sport, and it’s not going to stop here on the collegiate tour. When she’s the No. 1 pick in the WNBA draft, she’s going to lift that league up as well.” But this was not a one-woman show—far from it. Staley herself is a GOAT: as a player, as a coach, and as a voice for diversity on the court. Last week, she said she believes trans women should be allowed to play the sport. (Nonetheless, the National Association of Intercollegiate Athletics voted today to ban transgender women from competing.) She also issued a powerful call for racial justice in the summer of 2020, writing, “People are mad because NOTHING HAS CHANGED.” Beyond Staley and beyond Clark, there were thousands of other reasons this season shone: the players of NCAA hoops and the audiences who are truly ready for them. This generation of viewers grew up playing sports (or seeing their sisters and daughters do so)—they get it, marketing budgets or not. Like the T-shirts say: Everyone watches women’s sports. And while you’re watching, we have an incredible story on the In Retrospect podcast this week. It’s about the 2007 Rutgers women’s basketball team, which 17 years ago this month had a Cinderella season, powering their way to the Final Four in an extraordinary triumph. But instead of being celebrated, they were attacked by popular radio host Don Imus, who used racist slurs to describe them. (That kind of racism is alive and well, as the conversation this season about Angel Reese reminds us.) Hosts Susie Banikarim and Jessica Bennett revisit the 2007 season with two women who were there: former Rutgers captain and WNBA star Essence Carson and journalist Jemele Hill, who reported on the story in real time. Hill told them, “To see how it went from people celebrating them to them just being degraded in the next moment—it was disheartening, to say the least. I just really felt for those young people because they had achieved something really, really spectacular, and it just felt like the moment was stolen from them.” THE 2007 RUTGERS TEAM AT A PRESS CONFERENCE IN NEW JERSEY HELD IN RESPONSE TO DON IMUS’S COMMENTS. (VIA GETTY IMAGES) AND:
KRISTIN DAVIS, SARAH JESSICA PARKER, CYNTHIA NIXON, AND KIM CATTRALL IN SATC PROMO IMAGE FROM 2000 (VIA GETTY IMAGES)
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